ReferencePop culture & social change

How pop culture has the potential to catalyse social change in the UK

By Alice Sachrajda with Esme Peach, supported by Unbound Philanthropy

DOWNLOAD THE REPORT (pdf)

Produced by Alice Sachrajda with Esme Peach, supported by Unbound Philanthropy, October 2017.

A critical research report exploring how pop culture is evolving in the UK, its influence, and the role of philanthropists in leveraging pop culture to catalyse social change. Includes research across a range of sectors, and identifies key opportunities and challenges. This research helped to frame the development of Counterpoints Arts’ PopChange initiative.

Author

Alice Sachrajda

Ally

Alice is a consultant specialising in creative research, storytelling and strategic communications. She works as a cultural strategy consultant to Unbound Philanthropy in the UK.